40 countries and 40,000 people participate in World Usability Day: User Experience magazine reports
(Bloomingdale, IL: February 15, 2007) –
Despite the challenges of developing a clear simple message that people everywhere could understand, and of finding the financial and human resources to run this massive world-wide event, 225 events took place in 175 locations in 40 countries, reports World Usability Day Director, Elizabeth Rosenzweig. “We had 40,000 people participating, including 10,000 volunteers. That’s after only two years!” points out Ms. Rosenzweig.
Articles in the just-released issue of User Experience magazine, a publication of the Usability Professionals Association (UPA), offer an inside look at the World Usability Day from the standpoint of its creators and participants. The issue describes the highlights and message of World Usability Day, the mission of which is to increase public awareness of the need to make services and products easier to access and simpler to use.
Events described in the issue range from the “Boycott Bad Design” event in Hyderabad, India, to the challenges of designing and running World Usability Day itself.
Aaron Marcus, UX Magazine’s editor-in-chief, sums it up: “World Usability Day, pre-eminent among “consciousness raising” events throughout the world, is vital in improving the general public’s (and business leaders’) awareness of usability and user experience issues. From awareness comes more articulate and effective demand for improved products and services. The net result is better quality. For that achievement, all of us as professionals can be thankful.”
The Usability Professionals' Association is an international, non-profit, professional association with more than 2000 members in the US and 35 other countries. Members are specialists in evaluating and designing products that are easy to learn and use. The organization provides its members with a wide variety of professional services. Through outreach the UPA:
- Shares information about the skills and approach of usability professionals in meeting needs for usable products.
- Acts as an advocate for usability in consumer, corporate and governmental software, products and web sites.
- Educates the general public about the usability.
For more information, contact: